{"id":11556,"date":"2025-09-21T05:59:47","date_gmt":"2025-09-21T05:59:47","guid":{"rendered":"https:\/\/www.incredmoney.com\/blog\/?p=11556"},"modified":"2025-09-21T06:00:56","modified_gmt":"2025-09-21T06:00:56","slug":"chinas-big-economic-u-turn","status":"publish","type":"post","link":"https:\/\/devblog.incredmoney.com\/blog\/chinas-big-economic-u-turn\/","title":{"rendered":"China\u2019s Big Economic U-Turn"},"content":{"rendered":"<p>In Greek mythology, Sisyphus was condemned to roll a boulder up a hill, only to watch it tumble back down, forever.<\/p>\n<p>It\u2019s hard not to think of Sisyphus when looking at China today. Only here, the boulder isn\u2019t stone, it\u2019s electric vehicles, lithium batteries, and e-commerce platforms.<\/p>\n<p>The Chinese call it Neijuan, or Involution.<\/p>\n<p>It\u2019s the race to the bottom: companies cutting prices, adding capacity, and working harder just to survive, without actually growing the overall pie of profits or productivity.<\/p>\n<h2>BYD: The \u2018Tesla Killer\u2019 Feeling the Heat<\/h2>\n<p>Take BYD. Once hailed as Tesla\u2019s great rival, it outsold Tesla in 2024, delivering nearly 4 million cars. But by mid-2025, the story had changed:<\/p>\n<p><strong>1.<\/strong> Profits plunged nearly 30% year-on-year in the June quarter<\/p>\n<p><strong>2.<\/strong> Market value shrank by $45 billion, from a peak of around $100 billion<\/p>\n<h2>Why? A brutal price war.<\/h2>\n<p>To defend market share against competitors like Geely Motors, NIO and many others, BYD kept slashing prices. Sales volumes rose, but margins collapsed.<\/p>\n<h2>How Involution Has Shaped China<\/h2>\n<p>This hyper-competition hasn\u2019t just hit companies. It has reshaped China\u2019s economy and society:<\/p>\n<p><strong>1. Deflation &amp; profit squeeze:<\/strong> Fierce price wars eroded corporate margins, leaving less for innovation and quality upgrades.<\/p>\n<p><strong>2. Overcapacity:<\/strong> Too many factories, too little demand\u2014resulting in idle plants and wasted capital.<\/p>\n<p><strong>3. Youth burnout:<\/strong> The pressure cooker of schools and jobs pushed young people toward the \u201clie flat\u201d movement, choosing rest over relentless grind.<\/p>\n<p><strong>4. Distorted investments:<\/strong> Local governments chasing GDP targets fueled redundant projects in EVs, solar, AI, and data centers.<\/p>\n<p><strong>5. Global ripple effects:<\/strong> Ultra-cheap exports strained foreign producers, triggered trade disputes, and weakened global demand.<\/p>\n<h2>Why Beijing Is Changing Course<\/h2>\n<p>China\u2019s old growth model, cheap labor and massive exports, has run its course.<\/p>\n<p>With slowing growth, disillusioned youth, and shrinking corporate profits, Beijing realized it needs:<\/p>\n<p><strong>1.<\/strong> Better quality of life for workers<\/p>\n<p><strong>2.<\/strong> Innovation-driven growth instead of pure scale<\/p>\n<p><strong>3.<\/strong> A stronger domestic economy less reliant on exports<\/p>\n<p>China is rolling out an \u201canti-involution\u201d strategy in 2025.<\/p>\n<h2>What Beijing Is Doing<\/h2>\n<p>The government is moving on multiple fronts:<\/p>\n<p><strong>1. Cracking down on price wars:<\/strong> New rules ban selling below cost, algorithm-driven price cuts, and unfair price discrimination.<\/p>\n<p><strong>2. Forcing out excess capacity:<\/strong> Outdated plants and duplicate projects must exit the market.<\/p>\n<p><strong>3. Pushing consolidation:<\/strong> Fewer, stronger players in EVs, solar, and other sectors.<\/p>\n<p><strong>4. Stimulating demand:<\/strong> Consumer rebates, subsidies, cheaper loans, and infrastructure spending aim to revive consumption.<\/p>\n<p><strong>5. Curbing reckless local subsidies:<\/strong> No more blind provincial competition to boost short-term GDP.<\/p>\n<p>Having said that, the Government will push for gradual change rather than radical reforms so that there is less impact on employment and consumer confidence. Check out this video about the Chinese Anti-Involution Campaign.<\/p>\n<p><a href=\"https:\/\/www.bloomberg.com\/news\/videos\/2025-08-11\/what-is-china-s-anti-involution-campaign-video\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-11557\" src=\"https:\/\/www.incredmoney.com\/blog\/wp-content\/uploads\/2025\/09\/image-542-1-300x154.png\" alt=\"\" width=\"598\" height=\"307\" srcset=\"https:\/\/s3.ap-south-1.amazonaws.com\/devblogs.incredmoney.com\/blog\/wp-content\/uploads\/2025\/09\/21054930\/image-542-1-300x154.png 300w, https:\/\/s3.ap-south-1.amazonaws.com\/devblogs.incredmoney.com\/blog\/wp-content\/uploads\/2025\/09\/21054930\/image-542-1-1024x524.png 1024w, https:\/\/s3.ap-south-1.amazonaws.com\/devblogs.incredmoney.com\/blog\/wp-content\/uploads\/2025\/09\/21054930\/image-542-1-768x393.png 768w, https:\/\/s3.ap-south-1.amazonaws.com\/devblogs.incredmoney.com\/blog\/wp-content\/uploads\/2025\/09\/21054930\/image-542-1.png 1352w\" sizes=\"(max-width: 598px) 100vw, 598px\" \/><\/a><\/p>\n<h2>Global Supply Chain Impacts<\/h2>\n<p>China\u2019s retreat from price wars and overcapacity could finally bring stability to global trade.<\/p>\n<p>With fewer ultra-cheap exports flooding markets, prices may become steadier, even if slightly higher than before.<\/p>\n<p>As inefficient factories shut down, other countries could capture market share, reducing China\u2019s dominance.<\/p>\n<p>The shift could also lower volatility in supply chains, making it easier for businesses to plan ahead, while easing some of the trade tensions that cheap Chinese exports had long fueled.<\/p>\n<h2>India\u2019s Big Opportunity<\/h2>\n<p>For years, Chinese dumping crushed Indian industries\u2014from solar panels and textiles to toys and electronics. Imports surged, but local firms struggled to scale or innovate.<\/p>\n<p>Now space may open up. Experts say that sectors like Electronics, EV components, Ssolar panels, and precision manufacturing could benefit from this anti-involution drive.<\/p>\n<p>But this window won\u2019t stay open forever. India must move fast, fixing bottlenecks in infrastructure, approvals, and logistics, while raising quality standards.<\/p>\n<p>Competing on cost alone won\u2019t cut it; India will have to deliver on speed, reliability, and innovation.<\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p>If you enjoyed this newsletter, feel free to share it with your friends and family using the link below.<\/p>\n<p>Also, if you have any topics that you would like us to cover or any other feedback, do write to us at connect@incredmoney.com<\/p>\n<p>Till the next time,<br \/>\nVijay<br \/>\nCEO &#8211; InCred Money<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In Greek mythology, Sisyphus was condemned to roll a boulder up a hill, only to watch it tumble back down, forever. It\u2019s hard not to think of Sisyphus when looking at China today. Only here, the boulder isn\u2019t stone, it\u2019s electric vehicles, lithium batteries, and e-commerce platforms. The Chinese call it Neijuan, or Involution. It\u2019s [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":11558,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[5],"tags":[10],"class_list":["post-11556","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-newsletter","tag-newsletter"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>China\u2019s Big Economic U-Turn - InCred Money<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/devblog.incredmoney.com\/blog\/chinas-big-economic-u-turn\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"China\u2019s Big Economic U-Turn - InCred Money\" \/>\n<meta property=\"og:description\" content=\"In Greek mythology, Sisyphus was condemned to roll a boulder up a hill, only to watch it tumble back down, forever. 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